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Public and media relations for the fire service / Tim Birr.

By: Material type: TextTextPublication details: Saddle Brook, NJ : Fire Engineering, c1999.Description: xii, 156 p. : ill. ; 22 cmISBN:
  • 0912212799 (softcover)
DDC classification:
  • 659.2/936337 21
LOC classification:
  • TH9158 .B57 1999
Contents:
Public relations 101 -- Who are these reporters and what do they want, anyway? -- Communicating with the communicators -- Who can we get to do this stuff? Choosing a PIO -- Where does it say that? A primer on legal considerations -- The PIO at the incident scene -- Q&A: Basic skills for news interviews -- When the news hits the fan: Preparing for the inevitable -- Connecting with the community -- Model public information: Policy and procedure -- Model public information: Plan for major emergencies -- Oregon bar/press/broadcasters: joint statement of principles
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Includes bibliographical references (p. 153-154)

Public relations 101 -- Who are these reporters and what do they want, anyway? -- Communicating with the communicators -- Who can we get to do this stuff? Choosing a PIO -- Where does it say that? A primer on legal considerations -- The PIO at the incident scene -- Q&A: Basic skills for news interviews -- When the news hits the fan: Preparing for the inevitable -- Connecting with the community -- Model public information: Policy and procedure -- Model public information: Plan for major emergencies -- Oregon bar/press/broadcasters: joint statement of principles

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