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Jane's crisis communications handbook / Louie Fernandez, Martin Merzer.

By: Contributor(s): Material type: TextTextPublication details: Alexander, VA : Jane's Information Group, c2003.Description: 229 p. : ill. ; 16 cmISBN:
  • 0710625960
Subject(s): DDC classification:
  • 658.4056 22
Contents:
Subject: This book is designed to assist organizations and their employees to cooperate with the media and inform, calm and direct their stakeholders and public during any emergency.
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Chap. 1. Strategic overview -- Chap. 2. Pre-incident media relations -- Chap. 3. Planning procedures -- Chap. 4. Response procedures checklist -- Chap. 5. Gathering and verifying information -- Chap. 6. Messages and strategy -- Chap. 7. Engaging key stakeholders -- Chap. 8. Working with the media -- Chap. 9. Post-incident management -- Chap. 10. Appendices.

This book is designed to assist organizations and their employees to cooperate with the media and inform, calm and direct their stakeholders and public during any emergency.

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