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The Influence of mass media and interpersonal communication on societal and personal risk judgments.

By: Material type: TextTextLanguage: ENG Publication details: 1993Description: 18 pSubject: Examines the influences of mass media, interpersonal channels, and self-efficacy on risk judgment, using data from a sample of New York State residents. Risk judgment is conceptualized on two distinct domains: personal-level risk judgment and social-level risk judgment. The health and risk communication literature suggests that mass media channels are more likely to influence social-level risk judgment, and the current study bears out this hypothesis. But, unlike typical findings, personal-level risk was found to be influenced, to some degree, by mass media channels. Interpersonal channels account for a portion of the variance on social-level risk judgment, as does self-efficacy. The health risks examined include heart disease, AIDS, smoking, and hazards from drinking water, household radon, chemicals on food, household chemicals, and low-level radioactive waste
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Item type Current library Collection Call number Status Date due Barcode
Books Books Australian Emergency Management Library BOOK 302.2308 INF (Browse shelf(Opens below)) Available 005727477

Bibliography: p. 626-628

Reprinted from Communication Research; 1993; Vol. 20 no. 4; p. 612-628

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Examines the influences of mass media, interpersonal channels, and self-efficacy on risk judgment, using data from a sample of New York State residents. Risk judgment is conceptualized on two distinct domains: personal-level risk judgment and social-level risk judgment. The health and risk communication literature suggests that mass media channels are more likely to influence social-level risk judgment, and the current study bears out this hypothesis. But, unlike typical findings, personal-level risk was found to be influenced, to some degree, by mass media channels. Interpersonal channels account for a portion of the variance on social-level risk judgment, as does self-efficacy. The health risks examined include heart disease, AIDS, smoking, and hazards from drinking water, household radon, chemicals on food, household chemicals, and low-level radioactive waste

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